Category Archives: brands

With Social Stay on Brand not on Message

I was listening to a lively discussion on the last Beancast Marketing Podcast hosted by Bob Knorpp. I highly recommend it. Some of the best and sharpest people in marketing fill the panel each week. And you get to listen … Continue reading

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Why Brands, Agencies and Platforms are Dysfunctional

I have brought this up before that the goals and objectives of the various stakeholders in Advertising/Marketing do not work in Synergy. In fact it is a very dysfunctional ecosystem. To highlight this recently Ad Age had an article about … Continue reading

Posted in advertising, brands, Digital Ads, Facebook, platforms, social media | Leave a comment

Don’t Waste my Precious Time with Hogwash and Gibberish

Fallon Agency Slideshare Link The above link was shared on Twitter from a to be left un-named source. Its hogwash. I would fire the person who created this presentation. I will admit I do not know the person. It could … Continue reading

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