The Big Subway Battleship Game Fail

I admit sometimes on my drive from NY to Vermont I stop at Subway because there is a choice between them and McDonald’s for a quick bite. Vermont lacks quick eat places like they lack Billboards. They don’t exist! So I stopped in only to be first swindled by the worker there. She said twenty cents more for a large drink with your sandwich? I thought wow only twenty cents sure. Well turns out she meant an up size from medium which I wasn’t planning on getting. Teach me right.
Now to the new Battleship game. The fail here is it allows me to play from my phone or computer. It takes you to the Subway site and it was not very phone friendly. The screen shots are from my laptop. The biggest fail though is I have a code to enter to see if I win. Great. Well why do they need all my information to play? McDonald’s does not require this for their Monopoly game. In fact I can turn in an instant win piece and they don’t ask me for anything.
So in the end I felt swindled over a drink and I refuse to give Subway more than my email to play so obviously they don’t care about giving away all the prizes because if I had a winning code I will never know because I refuse to play under these terms. Never mind all these steps when I am on the road stopped at the Vermont Visitors center under time constraints hoping to check the code and toss my soda cup.
So big fail and disingenuous to make it so many steps JUST TO CHECK A CODE!

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About chiefalien

Howie Goldfarb with 20 years of Sales and Marketing experience founded Blue Star Strategic Marketing in central Vermont to serve as the objective and strategic adviser of brands to help them grow and thrive. His Degree in Finance and 14 years of B2B sales to Fortune 500 companies gives him a CFO’s view of marketing. Thus bringing a dose of reality to the confusing world of jargon, spin, and hype. Also playfully known as the Chief Alien of Blue Star Strategic, Howie relishes his role as an industry outsider. A native New Yorker and former Angelino, he currently lives in the Green Mountains of Vermont and is still seeking his first moose sighting. His passions are living life, art, music, the outdoors, he tries to cook and loves the Vermont Fresh Network – local sustainability initiatives like farm to table and buying local.
This entry was posted in Failure, games, Marketing, subway, sweepstakes. Bookmark the permalink.

One Response to The Big Subway Battleship Game Fail

  1. Bill Dorman says:

    Who sunk my battleship?Hey, send me some maple syrup and I'll send you some mosquitoes………

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