Apple Sued for Allowing Apps to Collect Information They Shouldn’t Be

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We all know our Government spies on us now thanks to 9/11 and the last Administration. We also are not surprised considered how slimy, shameful and deceitful the US has acted over the last 200 years. This is not a Politics blog so no need to go into the massive list. Plus if you are here most likely you completed high school. We also now are dealing with the TSA taking XRays of us to see us kind of naked now when we go take Airline Rides. Cities like New York and others have mounted cameras outside everywhere to watch our every move.
We all know Facebook exploits us buy selling every penny of data on us they can to Marketers and Brands whether we know it or not. Or tries to expose us or force us to share everything including where we are! We know that Twitter sold half the Feed to a company so they can mine it for data.
None of this surprises us. Every single entity I just named are pretty much doing these things for exploitation, profit, control, fear, nefarious reasons. And we have agreed so far or dealt with it.
But Apple? Apple has this aura of honesty about them. They don’t play dirty. Even with their desire to control their platforms and devices in terms of how they are used or the programs that go on them, they have never before been accused of invading our privacy, selling our data, or doing anything offensive (to my knowledge). This is the company that allowed 45 Apps just for Fart Noises on it’s phone. The company that has allowed an App that allows you to mimic snorting cocaine on it’s phone. The company that has been looked at as a Rebel. Supporting subversives and those creative/artist types no one should trust!
I have two questions. Would these lawsuits damage their reputation and honor? And if they succeed what is the long term repercussions for the Mobile Device and App Industry. I am clueless if Android has the same issue. How many of these App’s we get for free make their money by selling supposedly private data? Do we know?

About chiefalien

Howie Goldfarb with 20 years of Sales and Marketing experience founded Blue Star Strategic Marketing in central Vermont to serve as the objective and strategic adviser of brands to help them grow and thrive. His Degree in Finance and 14 years of B2B sales to Fortune 500 companies gives him a CFO’s view of marketing. Thus bringing a dose of reality to the confusing world of jargon, spin, and hype. Also playfully known as the Chief Alien of Blue Star Strategic, Howie relishes his role as an industry outsider. A native New Yorker and former Angelino, he currently lives in the Green Mountains of Vermont and is still seeking his first moose sighting. His passions are living life, art, music, the outdoors, he tries to cook and loves the Vermont Fresh Network – local sustainability initiatives like farm to table and buying local.
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