Only following 19 on Twitter and clutter just ruined the experience

I am new to Twitter. I signed up 3 months back and only recently have I started using it in even a minimal way. I had quite a few people following me who I was not following so I returned the favor. One was a music label and I log in and bam…my whole front page is 100% an update every 5 minutes what music this person is playing. ARGHHHHHHHH!

Now imagine if that was from a Brand? OMG I would become the biggest terrorist against that Brand instantly. Even though initially I signed up to follow willingly and permissively.


About chiefalien

Howie Goldfarb with 20 years of Sales and Marketing experience founded Blue Star Strategic Marketing in central Vermont to serve as the objective and strategic adviser of brands to help them grow and thrive. His Degree in Finance and 14 years of B2B sales to Fortune 500 companies gives him a CFO’s view of marketing. Thus bringing a dose of reality to the confusing world of jargon, spin, and hype. Also playfully known as the Chief Alien of Blue Star Strategic, Howie relishes his role as an industry outsider. A native New Yorker and former Angelino, he currently lives in the Green Mountains of Vermont and is still seeking his first moose sighting. His passions are living life, art, music, the outdoors, he tries to cook and loves the Vermont Fresh Network – local sustainability initiatives like farm to table and buying local.
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